Over several months I worked with the smell-loss organisation AbScent. Smell loss has seen increased attention due to it being a symptom of Covid-19, and they wanted to increase their output to reach this new audience.
I worked with them to write blog posts, summaries of webinars that they hosted with experts, case studies, and supported with some behind-the-scenes communications work.
While some of the content required explanations of science or distilling information from researchers, some of the work was also more general content to support the charity’s communications aims.
A selection of the blog posts that I wrote are:
Smith and Fjaelstad talk smell, taste and flavour
Jess Smith 